The U.S.-U.A.E. Business Council is pleased to promote the U.A.E. launch of the 2026 Edelman Trust Barometer, taking place on Wednesday, January 28, 2026, from 9:00 to 11:00 AM GST at the Four Seasons Hotel Abu Dhabi at Al Maryah Island.
The 2026 Edelman Trust Barometer U.A.E. launch will highlight key findings from Edelman’s flagship global research, including:
- More than 25 years of longitudinal data tracking global trust trends
- Insights into income based trust inequality and societal polarization
- Analysis of the politicization of information, institutions, and culture
- Data on shifting expectations of business, government, and media
- Regional perspectives on trust dynamics in the U.A.E. and the broader Middle East
The launch event will also explore how trust shapes leadership and decision making in today’s environment, with a focus on:
- What drives belief, skepticism, and influence across societies
- The role of trust in economic growth, investment, and competitiveness
- Strategies for leaders to rebuild credibility and bridge divides
- Practical implications for businesses operating in complex global markets
Panelists include:
- Mustafa Alrawi, Director of Strategic Communications, Abu Dhabi Department of Economic Development
- Amina Taher, Chief Marketing Officer, Wio Bank PJSC
- Umayma Abubakar, Deputy Chief Communications Officer, Mubadala
- Mohammed Alkhoori, Head of Marketing and Communications, Hub71
- Nisha Sanghani, Head of Risk Advisory, Middle East, Ashurst LLP
- Adhraa Almansoori, Director of Public Policy and Sustainability, Etihad Rail
Please register here to reserve your spot at this event.
